As is commonly stated, one of the hardest things a designer can do is create a logo for themselves! You would think it would be easy, but oh no! It is much easier to design for a client, as you get a fresh perspective, whereas for yourself this is not possible, making it extremely difficult to see the bigger picture.
Since leaving university, I had decided the logo I had was not effective, but I felt the core idea — a play on my surname, ‘Greenhead’ — was worth keeping. Instead of a minimal vector drawing of the front of my face, I felt it would be better to do a silhouette of the side. That immediately led me down the postage stamp route, then to a rubber stamp, which I felt was suitable as it could be used as a mark of quality (or also for watermarking images).
Upon starting to create the logo, it turned out to resemble a coin, more than a stamp, which actually ties in nicely to one of my lesser known interests – collecting foreign coins. Over the years, I’ve managed to build up quite a collection, as they are reasonably easy to get hold of since they have no real value (either as currency or for rarity) so family and friends kindly hand them my way! Anyway, getting back on-topic, below are the two versions of my new logo, which you’ll see around here and there.
I have also been refreshing my personal website, www.alexgreenhead.com where I have a totally new ‘About’ page as well as a new ‘Shop’ page reflecting that I now have both a Redbubble and Society6 store. I’ve also changed a couple of projects in my portfolio, and done some minor back-end coding work. It’s well worth a look if you’ve got the time. That’s all for now!